- Development
Infomedia: Engineering Support for FinTech Growth
Client
Infomedia Services Limited
Industry
Telecommunications / Fintech - Direct Carrier Billing
Category
Team Augmentation & Engineering Support
Location
United Kingdom

Project Overview
Infomedia is a UK-based FinTech company and a global leader in Direct Carrier Billing (DCB) technology. Their platform enables global brands to charge micropayments directly to a user’s mobile phone bill—processing millions of transactions monthly across numerous markets.
To support ongoing product expansion and keep pace with rapid platform growth, Infomedia partnered with Sally Engineering to extend their internal development capacity with experienced .NET engineers.
Project Details
1. Understanding the Client's Needs
Infomedia was looking for:
- Senior engineers with deep expertise in .NET, C#, and SQL Server
- Fast integration into agile workflows and product teams
- A cost-effective, long-term partner that could maintain enterprise-grade quality
2. Assembling the Right Team
Our engagement began with one senior backend engineer. After proving to be a seamless cultural and technical fit, the team expanded to three engineers - becoming a reliable extension of Infomedia’s in-house development.
Our team brought proficiency in:
- .NET Framework / C# / VB.NET
- React & modern frontend practices
- SQL Server
- Azure DevOps, Azure App Services, and API management
- Visual Studio 2022 and agile team collaboration
3. Supporting Scalable Mobile Payments
Together with Infomedia’s internal team, we contributed to:
- Enhancing core platform performance and reliability
- Developing and maintaining secure payment APIs
- Supporting global transaction scalability and DCB compliance


Key Outcomes & Benefits
- Seamless Team Integration – Embedded quickly into existing workflows and communication channels
- Scalable Platform Enhancements – Helped support rapid growth across global markets
- Trusted Long-Term Partnership – Demonstrated reliability, consistency, and adaptability
- High-Impact, Low-Overhead Delivery – Delivered senior engineering value without traditional outsourcing friction